Abani
RUGS AND DÉCOR
Abani was born from the shared vision of three siblings who grew up surrounded by design, culture, and the quiet power of storytelling. In their world, rugs were never just décor. They were memories underfoot, pieces of art with soul, and timeless symbols of connection.With Mayse’s keen design sensibility, Sina’s sharp operational instincts, and Salar’s strategic mindset, Abani came to life—a modern rug brand rooted in tradition, but designed for the way we live now.
I oversee the end-to-end social strategy for Abani Rugs, ensuring a cohesive brand presence across all platforms. My role blends community management with advanced visual production. I design bespoke social graphics and promotional banners that drive conversion, while utilizing generative AI to create immersive, hyper-realistic lifestyle imagery for campaigns and e-commerce product pages—eliminating the need for constant physical photoshoots.
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*all lifestyle images were generated by AI with overlay graphics.